Positive/Negative Magazine is the shared project of the Editorial Design and Editorial Photography courses at RIT. Designer and photographer teams create multiple magazine spreads that present a positive or negative perspective on engaging topics. The students are in charge of every aspect of the magazine, from concept development, copywriting, art direction, photography, production design and execution.
This close collaboration is a valuable experience for all participants. The goal is to elevate the skills of all participants and to provide the opportunity to experience a professional work environment.
Scurvy Dog Brewery
Client: John Norton and Terry Delucca
The identity for Scurvy Dog Brewery is a beerchild of two crazy animals. When commercial beers just wouldn’t cut it anymore, they began crafting their brews. A taste of old world, and the spirit of the millenials.
The result is a theme with a pirate backbone and a gold and typography finish.
The look is very simple focusing in the taste of clean, simple and always classic and crisp
The Carnival of Venice is an annual festival, held in Venice, Italy. It is a strongly held tradition with deep cultural roots. One of the world's most unique experiences; the re-living of 18th century Venice
The result is a beautiful mask photograph with an ornamental old western typography in gold. The look is very simple, focusing on the history and meaning of the different types of Venetian masks.
Carnival of Venice
Carnival of Venice
The Strong National Museum of Play
Play house, heal a teddy bear, and save the world. Play Pals traces the evolution of dolls, action figures, toy soldiers, and plush animals through three centuries of American history. Encounter rare treasures from The Strong’s collections and role-play, test your reflexes, and create imaginary worlds among hands-on